What’s Wow! About your school?Effective middle level leaders rarely miss an opportunity to connect with families of current and potential students to tell the story of how their middle school positively affects the social, emotional, and academic needs of young adolescents. Successful middle level leaders also know that every interaction with families and community members by anyone on the school staff is a moment of truth. Those encounters must be positive. Here are some tips for sharing the Wow! With the parents in your community.